Ms. Fritz brings 14 years of professional experience to Fresh Trajectory. She has handled a wide range of projects for a wide range of clients.

Her experience runs the gamut from projects as small as a business card for a freelance photographer to as big as a 70-foot-long undulating tradeshow wall for a major pharmaceutical company. Her award-winning work has been seen by millions and has been featured in educational books on typography. She has done work for everyone from Citigroup Private Bank to the non-profit sector, and includes everything and everyone in between from household brands to small, B2B professional services companies.

Ms. Fritz is a 1995 magna cum laude graduate of the BFA graphic design program at The University of the Arts in Philadelphia. Susan has held roles in practically every capacity during her career, from being low man on the totem pole on a large team, to running entire projects by herself. She has intense knowledge of all aspects of the design process, and how it interfaces with practical applications and real-world end results for businesses.

Ms. Fritz spent the first six years of her career in staff jobs, as a junior and then senior designer. The next six+ were spent working as a hired gun/freelance gypsy. In total she has worked for as many as twenty+ different studios, ad agencies, in-house design departments, and large, well-known, non-profit organizations, as well as, some of the top corporate identity firms in the world and small, boutique design firms. These varied and diverse experiences gave her valuable, hands-on knowledge in web development, information architecture, animation, print design, branding, environmental design and advertising.